3 Media Language and Representation

-

In this post, I am going to be conducting research revolving around the concepts of media language and representation in my chosen brief - music videos. This shall help me identify the specific conventions of media language and representation, so that I am able to include them successfully in my own music video.
For this task I am going to explore and gain a deeper understanding of the media language elements and techniques used in music videos, and how the ways in which producers use different techniques in order to construct these representations, and appeal them to the target audience. This will be predominant in allowing me to uncover a deeper assimilation of what it takes to create protest music video such a success in the contemporary world of music videos. I will be pulling apart two music videos, looking into including the use of camerawork, editing, soundtrack, mise en scène, and how and why these media language elements may have been used to portray the image within each of the songs.


The main question that I will address is:

How are combinations of media language elements used to create meaning and construct representations that address and appeal to an intended audience? 


Here is a link to my GoConqr mindmap!






My song options are:
Take me to church- Hoizer 
Same Love- Macklemore and Ryan lewis ft Mary Lambert 
They don't care about us- Michael Jackson 
Get up stand up- Bob Marley



You don't own me- SAYGRACE and G-Eazy (This music video shows intertextuality to the original song "You don't own me" by Lesley Gore )

3 Little Birds- Bob Marley and The Wailers  This music video looks similar to that of a Disney video







Comments

Post a Comment

Popular posts from this blog

NEA Planning part 4- location information

-
Image
The purpose of this blog is to identify different potential shooting locations for my music video. I will be locating areas that will be suitable for each scene, including addresses and completing a risk assessment on each of the locations. This will help me when it comes to shooting the video itself, as I’ll be able to identify potential hazards while carrying out my video with other people, as well as good spots within that area to physically shoot, in order to get the best shot in as few takes as possible. 
Read more

2 Intertextuality Research /

-
Image
What is intertextuality? Intertextuality- A  literary device that creates an 'interrelationship between texts' and generates related understanding in separate works.  These references are made to influence the reader and add layers of depth to a text, based on the readers' prior knowledge and understanding. In this Intertextuality research task, I will be exploring how a wide range of media products in the category of 'Music video' use intertextuality in order to appeal content to a wider range of audiences, as oppose to just one. In addition to this, I will also be highlighting what makes these references to other media texts effective. For reference and purely as an example, here are some examples of intertextuality in Stranger Things: The light shone on 11 which is an almost identical to the take from E.T Where 11 is dressed in Nancy's clothes with a wig, which is what happens to E.T, to make the alien appear more 'normal' or 'human'. Joyce B...
Read more

4 Media Theory Research

-
In this post I am going to be exploring the ways in which a range of media theories are able to be applied to chosen media texts. As a result of doing this, I will be able to independently make an initial decision in terms of which media theory I am most likely to use embed well within the production of my music video. https://lh3.googleusercontent.com/u/0/d/166y8JCXwhdmpjnT2Ah1Z8q9TIYxPdk2Z=w402-h300-p-k-nu-iv1 “Somebody to you” by The Vamps ft Demi Lovato is a brilliant example of where Van Zoonen’s Feminist theory is displayed in the media. In the music video, there is an obvious discourse presenting the boys as masculine, sporty and stereotypically ‘attractive’, which is used to entice their target audience of younger, teenaged females to watch their music video. On the other hand, the girls in the music video are portrayed to be pretty, vulnerable, slightly clueless, or in other words ‘dumb blondes’. They are also objectified to be seen as a decoration, which can be identified in ...
Read more